Negotiation Tools

CAN A FACTORY REBATE BE A NEGOTIATION TOOL?
QUESTION:

Todd,

Can a new car dealer use a factory rebate amount as a negotiation tool to haggle over the final price of the vehicle?
-Javier

 

ANSWER:

Great question!!!  Rebates come in many different forms.  Sometimes they are on a particular car and you get it if you are buying that car and others you may have to qualify for.  But never is a rebate negotiable, if you qualify for it according to the manufacturer you are entitled to get it and a dealership should never make this confusing. Dealerships are actually audited on this and will not get paid on the rebate if rules were not followed.  You can negotiate on everything else if you are shopping at a store that negotiates.

My recommendation is that you also shop at a dealership that does not use negotiation tactics to see what type of deal you can get. Chances are, you will end up getting the same, if not a better deal at the “non-negotiation store” and you will have saved a HUGE amount of time.

Sincerely,
Todd Helmick
Royal Automotive/Lexus of Tucson
Phone 520-795-0760

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